Making & Breaking Habits



Making & Breaking Habits

The Behavioural Architects advises many of the world’s largest companies of behavioural change and making or breaking habits.


In this webinar Crawford Hollingworth will arm you with the latest thinking, models and insights from the behavioural sciences around habit formation.

Webinar: Making and Breaking Habits

Webinar: Making and Breaking Habits



The Behavioural Architects

With a background in Applied Social Psychology, Crawford started his career as a strategic planner working in some of the world’s top communication agencies including BMP, DDB, AMV BBDO and Chiat Day.


Crawford co-founded The Behavioural Architects in 2011 an insight, research and strategic consultancy. The company uses the latest thinking from the behavioural sciences and in particular behavioural economics to help organisations understand and influence consumer behaviour more effectively, pioneering new approaches alongside reinvigorating traditional methodologies.



AURA Insight


The UK’s biggest network for Clientside Insight Professionals


AURA’s events and seminars bring together the best speakers from both clientside members and agencies to talk about the most topical issues affecting the Research and Insight industry today.