Collaboration Success

Want collaboration success on your next project? Of course you do.
But, how can you work with the right people and succeed?

Collaboration has a huge impact on social media platforms and on digital content as a whole. A collaboration has the ability to reach a wider audience and you can share the workload with other driven individuals, making it a cliché filled win-win scenario.

Lets be realistic for a second. Why do you need to collaborate when traditional teams are supposed to be well crafted groups of individuals, each providing a different personality and set of skills.

Reaching that team-nirvana is no mean feat when attempting to achieve the correct balance, it takes time. It can work, but mostly for large businesses who operate in a corporate manner, which doesn’t lend itself to the type of collaboration I’m talking about.

On a collaborative project, you don’t have the luxury of time or a wide pool of people to pick from, and your goals are very different.


So, why should this be any different than any other team project?

For one, everyone involved in a collaboration stands to gain. Whether they’re able to build their reputation with a wider audience, work on a specific portfolio item that makes them stand out, or just do cool S#!T.

You just can’t buy that kind of drive.

Collab is all about the scale of your ambition

In the world of collaboration, the end goal – that drive to publish your vision and content – is your boss.

Now’s a good time to discuss goals. Step 1, have some. Your team need to be clear on what you’re going to achieve, even if you’ve just one day to deliver it.

Now’s the time to speak up, outline your vision and throw it in the mix, this is a collaboration after all. You’ll be sharing that success with people just like you.


Yes, I would hate to work with someone exactly like me. But to work with people like you is one of the best moves you can make.

Collab is all about the scale of your ambition. If you’ve got it by the bucket-load, so should your team. You don’t have time to be second guessing yourself and neither do they.

It’s all about pressing forward, making mistakes early and changing your direction, but keep going. That’s your ambition talking.

Call it ambition or arrogance, it’s your fuel to deliver that new piece of content for your YouTube channel, or eBook published on Amazon. Either way you got there.

Working with people like you helps to keep you in check. Expect them to have big ideas, ambitions aligned to your own and the courage to change your direction when needed.

That last one is super important, the people around you were integral to that success, be glad they’re the right people.


To put it simply then, collaboration requires that hunger only someone completely vested in the project will have. They need skin in the game, if they stand to lose, suddenly their output is directly tied to the scale of their ambitions.

That’s why they should be someone like you. If the size of their ambition is anything like yours, that collaboration is going to be a winner.


When you can plan, script, shoot and edit a film like this with Sash & Bronze, that’s when you know you’re working with the right people for collaboration success.

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